SmugMug offers personalized online photo galleries. I was tasked with redesigning a new browsing app for iOS. I wanted the redesign and content to make an emotional connection with users every time they opened the app.
2014 // Concept, Design
Establishing the Big Picture
After we worked out the users’ core intents, I mapped all initial workflows like the one below for high-level movement through the app.
Drawing Out Possibilities
Through the process and iterative reviews, I wireframed and documented screen architecture, visual designs, and all interactions.
I made a few motion studies to evoke the different feelings we could provide as users progress through their content.
I crystallized screen contents with higher-fidelity wireframes as we moved through the process.
These are a few screens of early visual designs for the app.
Pablo Ceron – Product Management